22 Apr

Baby Boomers Determined to Keep Up Youthful Appearances

The “Baby Boomer” Generation may be hitting their 50s and 60s, but when it comes to maintaining that once-youthful appearance, they’re more determined than any past generation to keep up their youthful appearances.

“The Baby Boomers are getting older but they still feel young and want to look that way too,” said American Academy of Cosmetic Surgery (AACS) President Mark Berman, MD.

In fact, a recent survey by the AACS found that the average age of facelift patients is 54.1 years. The average age for blepharoplasty is 52.3 years. In addition, the average age of patients receiving Botox™ is 46.6 and fillers is 46.8.

The survey also found that facelifts rose a whopping 44 percent from 2008 to 2009 in procedures by AACS members, totaling an estimated 34,500 in 2009 alone. Non-invasive anti-aging procedures like Botox™ were up 157 percent, while fillers were up 245 percent in a similar time period.

The bottom line: Boomers may be aging but they don’t want their looks to do the same.